Understanding the WebP Compatibility Landscape
WebP was created by Google in 2010 as a modern image format designed to make the web faster. It delivers 25-35% smaller file sizes than JPG while maintaining comparable quality, plus it supports transparency like PNG. Sounds perfect, right?
The catch: WebP took years to achieve widespread browser support, and there are still situations where WebP images won't display properly.
Current Browser Support (2025 Perspective)
As of 2025, WebP support is excellent across modern browsers:
| Browser | Desktop Support | Mobile Support | Notes |
|---|---|---|---|
| Chrome | β Since v23 (2013) | β Since v25 (2013) | Native format - full support |
| Firefox | β Since v65 (2019) | β Since v68 (2019) | Full support including animation |
| Safari | β Since v14 (2020) | β Since iOS 14 (2020) | Finally supported on all Apple devices |
| Edge | β Since v18 (2018) | β Since v18 (2018) | Chromium-based - excellent support |
| Opera | β Since v11.1 (2011) | β Since v11.5 (2011) | Early adopter - long-term support |
| IE 11 | β No support | β No support | Never supported, now obsolete |
| Old Safari | β Before v14 | β Before iOS 14 | Devices stuck on older iOS versions |
The Current Reality
~95-97% of web users can view WebP images in 2025. The remaining 3-5% are using:
- Older Apple devices that can't update to iOS 14+ or macOS Big Sur+
- Ancient Android devices (pre-4.0)
- Extremely outdated desktop browsers
- Corporate environments with locked-down, outdated software
Beyond Web Browsers: Where WebP Fails
Browser support isn't the whole story. WebP has compatibility issues in other contexts:
WebP Won't Work In:
- Most email clients - Gmail, Outlook, Apple Mail typically don't display WebP
- Social media uploads - Many platforms require conversion or don't optimize WebP
- Microsoft Office documents - PowerPoint, Word don't reliably support WebP
- Many image editing apps - Desktop apps may not open WebP natively
- Operating system previews - Windows thumbnail previews can be inconsistent
- Print workflows - Professional printing software often requires JPG/PNG/TIFF
The Conversion Decision: When to Convert WebP
Scenario 1: Email Attachments or Newsletters
β Convert to JPG or PNG
Why: Email clients have notoriously poor image format support. Even in 2025, most email clients strip or block WebP images.
Convert to:
- JPG - For photos and complex images (use 85-90% quality)
- PNG - For images with transparency or sharp graphics
Tools: Use our WebP to JPG or WebP to PNG converters
Scenario 2: Modern Website (You Control the Code)
β Keep WebP + Implement Fallbacks
Why: 95%+ of visitors benefit from smaller files and faster loading. Fallbacks handle the rest.
Strategy: Use HTML picture element or server-side detection to serve WebP to modern browsers, JPG/PNG to older ones
Example code:
<picture>
<source srcset="image.webp" type="image/webp">
<source srcset="image.jpg" type="image/jpeg">
<img src="image.jpg" alt="Description">
</picture>
Scenario 3: Sharing on Social Media
β οΈ Test First, Then Decide
The situation: Social media platform support is inconsistent and changes frequently.
Current status (2025):
- Facebook: Accepts WebP but may convert to JPG anyway
- Instagram: Accepts WebP for upload, converts for delivery
- Twitter/X: Limited WebP support, better with JPG/PNG
- LinkedIn: Accepts WebP but inconsistent display
- Pinterest: JPG/PNG recommended for maximum compatibility
Safe bet: Convert to JPG (photos) or PNG (graphics with text) before uploading to ensure consistent display across platforms and devices.
Scenario 4: Client Deliverables or Downloads
β Convert to Universal Formats
Why: You can't control what software or device recipients use.
Convert to:
- JPG - For photographs (90-95% quality for deliverables)
- PNG - For graphics, screenshots, or images with transparency
- PDF - For print-ready documents
Avoid: Sending WebP files to clients unless you've confirmed they can open them.
Scenario 5: WordPress or CMS Without WebP Optimization
β οΈ Depends on Your CMS Setup
Modern WordPress (6.0+): Native WebP support with automatic fallbacks - keep WebP
Older CMS or basic hosting: May not handle fallbacks properly - convert to JPG/PNG for safety
Check by:
- Upload a WebP image to your CMS
- View the page in an older browser (or use browser dev tools to disable WebP)
- If images break, convert to JPG/PNG or add a WebP plugin
Scenario 6: App Assets or Mobile Development
β Keep WebP for Android, Convert for iOS (Pre-14)
Android: Native WebP support since Android 4.0+ (2011)
iOS: WebP supported in iOS 14+ (2020)
Strategy:
- Use WebP for Android app assets
- If supporting iOS 13 or earlier, convert to PNG (transparency) or JPG (photos)
- Modern apps (iOS 14+ minimum): WebP works everywhere
Scenario 7: Professional Printing or Design Handoffs
β Always Convert for Print
Why: Print workflows require specific formats that WebP doesn't fulfill.
Convert to:
- TIFF - Professional print standard, lossless, CMYK support
- PNG - Alternative for print if TIFF isn't accepted
- High-quality JPG - Only if specifically requested (95-98% quality)
Never: Send WebP files to print shops - they likely won't accept them.
Conversion Best Practices: Maintaining Quality
Converting WebP to JPG
WebP to JPG conversion is straightforward, but quality settings matter:
Recommended Quality Settings:
- 90-95% quality - For most conversions (minimal visible difference)
- 95-98% quality - For client deliverables or professional use
- 85-90% quality - For web use where file size matters
- 80-85% quality - For email attachments or mobile optimization
Why these settings: WebP is already compressed. Starting from compressed WebP, you want minimal additional quality loss, so use higher JPG quality than you might for PNG-to-JPG conversion.
Converting WebP to PNG
Convert to PNG when:
- The WebP has transparency that must be preserved
- The image contains text or sharp graphics
- You need a lossless format for further editing
- The recipient's software doesn't support WebP
Important Note About Transparency:
WebP supports alpha transparency like PNG. When converting WebP to JPG, transparent areas will become solid (usually white). Always check for transparency before choosing your conversion format:
- Has transparency: Convert to PNG to preserve it
- No transparency: Convert to JPG for smaller file size
Batch Conversion Strategies
If you're converting multiple WebP images:
- Separate by image type:
- Photos β WebP to JPG (90% quality)
- Graphics with transparency β WebP to PNG
- Graphics without transparency β Test both JPG and PNG, use whichever is smaller
- Maintain original WebP files: Keep a backup in case you need different conversion settings later
- Use consistent naming: e.g.,
image.webpβimage.jpgandimage-fallback.jpg - Verify results: Spot-check converted images for quality before replacing originals
Fallback Implementation Strategies
If you're managing a website, implementing fallbacks lets you use WebP for modern browsers while ensuring compatibility for everyone else.
Method 1: HTML Picture Element (Recommended)
The <picture> element is the modern, standards-based approach:
<picture>
<source srcset="photo.webp" type="image/webp">
<source srcset="photo.jpg" type="image/jpeg">
<img src="photo.jpg" alt="Photo description"
loading="lazy" width="800" height="600">
</picture>
How It Works:
- Browser checks if it supports WebP
- If yes β loads
photo.webp - If no β falls back to
photo.jpg - The
<img>tag provides ultimate fallback and accessibility
Advantages:
- No JavaScript required
- Works with lazy loading
- SEO-friendly (search engines read the img alt text)
- Accessible to screen readers
Method 2: Server-Side Detection
Server detects browser capabilities and serves appropriate format:
// Example using Accept header
if ($_SERVER['HTTP_ACCEPT'] contains 'image/webp') {
serve 'image.webp'
} else {
serve 'image.jpg'
}
Advantages:
- Single image URL - simpler HTML
- No redundant downloads
- Can be combined with CDN logic
Disadvantages:
- Requires server-side code
- Harder to implement on static hosting
- CDN caching can be complex
Method 3: JavaScript Detection
Use JavaScript to detect WebP support and swap image sources:
// Test WebP support
function supportsWebP() {
const canvas = document.createElement('canvas');
return canvas.toDataURL('image/webp').indexOf('data:image/webp') === 0;
}
// Apply appropriate images
if (!supportsWebP()) {
document.querySelectorAll('img[data-webp]').forEach(img => {
img.src = img.getAttribute('data-fallback');
});
}
Downsides:
- JavaScript must execute before images load
- Users with JavaScript disabled see broken images
- Potential for content flash as images swap
- Not recommended for modern websites
Verdict: Use the picture element instead - it's more reliable and doesn't depend on JavaScript.
Method 4: CDN Automatic Conversion
Many modern CDNs (Cloudflare, Cloudinary, Imgix) automatically convert images based on browser support:
How It Works:
- Upload your images in any format (JPG, PNG, WebP)
- CDN detects user's browser capabilities
- Serves WebP to supported browsers automatically
- Serves original format to older browsers
- Handles all optimization and caching
Best for: High-traffic websites, enterprise applications, sites with many images
Cost: Usually requires paid CDN service
Real-World Compatibility Scenarios
Case Study 1: E-commerce Product Images
Situation: Online store with 500+ product photos
Challenge: Fast page loads (SEO) vs. maximum compatibility (sales)
Solution:
- Convert all product images to both WebP and JPG
- Use picture element with WebP as primary, JPG as fallback
- Result: 95% of users get WebP (30% smaller files), remaining 5% get JPG
- Page load time reduced by 40%, conversion rate improved
Case Study 2: Corporate Newsletter
Situation: Monthly email newsletter with header image and 3 product photos
Challenge: Need images to display in all email clients
Solution:
- Convert all WebP images to JPG at 85% quality
- Optimize JPG file sizes (use tools like ImageOptim or TinyJPG)
- Result: Universal compatibility, acceptable file sizes
- All recipients see images regardless of email client
Case Study 3: Portfolio Website for Photographer
Situation: Photography portfolio with high-resolution gallery
Challenge: Showcase quality while maintaining reasonable load times
Solution:
- Gallery thumbnails: WebP with JPG fallback (small files, fast grid loading)
- Full-size images: WebP at high quality with JPG fallback (better than serving huge JPGs to everyone)
- Download links: Offer original JPG files (universal compatibility for client downloads)
- Result: Fast browsing experience, professional quality when needed, downloadable files work everywhere
Case Study 4: Mobile App with Image-Heavy UI
Situation: Social media app with user-generated images
Challenge: App bundle size and bandwidth consumption
Solution:
- Android app: Use WebP for all static assets (native support, 25-30% smaller app size)
- iOS app: Use WebP (iOS 14+ requirement), PNG fallbacks for older devices no longer supported
- User uploads: Convert to WebP server-side, store both WebP and JPG versions
- Result: Smaller app download, faster image loading, reduced bandwidth costs
Performance Impact: The Real Numbers
Understanding the performance benefits helps justify the complexity of managing multiple formats:
| Image Type | JPG Size | WebP Size | Savings | Quality Difference |
|---|---|---|---|---|
| Product photo (1200px) | 385 KB | 245 KB | 36% | Imperceptible |
| Hero image (1920px) | 620 KB | 405 KB | 35% | Imperceptible |
| Blog post image | 180 KB | 125 KB | 31% | Imperceptible |
| Logo with transparency (PNGβWebP) | 45 KB (PNG) | 18 KB | 60% | None (lossless WebP) |
| Screenshot (PNGβWebP) | 340 KB (PNG) | 155 KB | 54% | Minimal |
What This Means for Page Load Time:
A typical page with 10 images:
- All JPG/PNG: ~3.5 MB total image weight
- All WebP: ~2.2 MB total image weight
- Time savings on 3G: 2-3 seconds faster page load
- SEO impact: Better Core Web Vitals scores (LCP improvement)
- User experience: Noticeably faster perceived performance
The Conversion Decision Framework
When to KEEP WebP (Don't Convert):
- β Modern website with fallback implementation
- β Android app assets (native support since 2011)
- β iOS app with iOS 14+ minimum requirement
- β Internal web applications (controlled environment)
- β Progressive web apps (PWAs)
- β Any situation where you can provide fallbacks
When to CONVERT WebP to JPG/PNG:
- β Email attachments or newsletters
- β Social media uploads (safer to convert first)
- β Client deliverables or downloads
- β Sharing files with unknown recipients
- β Printing or professional design workflows
- β Microsoft Office documents (PowerPoint, Word)
- β When you can't implement fallbacks
- β Legacy systems or locked-down environments
Quick Conversion Guide by Use Case
| Use Case | Action | Convert To | Settings |
|---|---|---|---|
| Email newsletter | Convert | JPG | 85% quality, optimize for size |
| Modern website | Keep + Fallback | WebP + JPG/PNG fallback | Use picture element |
| Facebook/Instagram post | Convert | JPG (photo) or PNG (graphic) | 90% quality for JPG |
| Client download | Convert | JPG or PNG | 95% quality for JPG |
| PowerPoint presentation | Convert | JPG or PNG | 90% quality for JPG |
| WordPress blog post | Keep (WP 6.0+) | WebP (auto fallback) | Native WP support handles it |
| Print material | Convert | TIFF or high-quality PNG | Lossless, 300 DPI |
| Android app (modern) | Keep | WebP | Native support, smaller APK |
| iOS app (14+ only) | Keep | WebP | Native support since iOS 14 |
| Profile picture upload | Convert (safe) | JPG | 90% quality, square aspect |
Common Mistakes to Avoid
Mistake 1: Converting Everything "Just to Be Safe"
The problem: Converting all WebP to JPG/PNG wastes the performance benefits WebP provides.
Better approach: Implement fallbacks on your website rather than abandoning WebP entirely. You serve smaller files to 95% of users while ensuring the other 5% still see images.
Mistake 2: Not Checking for Transparency Before Converting
The problem: Converting transparent WebP to JPG replaces transparency with white (or black), ruining the image.
Better approach: Always check if your WebP has transparency. If it does, convert to PNG to preserve it. If not, JPG is fine and will be smaller.
Mistake 3: Using Low Quality Settings for Conversion
The problem: WebP is already compressed. Converting to JPG at 70% quality compounds quality loss.
Better approach: Use 90-95% JPG quality when converting from WebP. You're going from one lossy format to another, so maintain high quality to minimize double-compression artifacts.
Mistake 4: Not Testing Fallbacks
The problem: Implementing picture element but not testing with older browsers - users may see broken images.
Better approach: Test your fallback implementation by:
- Using browser dev tools to disable WebP support
- Testing on an older device (iPhone with iOS 13, for example)
- Checking that fallback images load correctly
Mistake 5: Forgetting About Download Links
The problem: Offering WebP files for download when users can't open them.
Better approach: Even if your site uses WebP for display, offer JPG/PNG files for download. Users might open downloaded images in software that doesn't support WebP.
Tools for WebP Conversion
Online Converters (Easiest)
- Convert a Document converters:
- WebP to JPG Converter - Quality control, batch processing
- WebP to PNG Converter - Preserves transparency
- JPG to WebP Converter - Create WebP from JPG
- PNG to WebP Converter - Create WebP from PNG
- Advantages: No installation, works on any device, privacy (client-side processing)
Command Line Tools (For Developers)
- cwebp / dwebp: Google's official WebP encoder/decoder
- ImageMagick: Versatile image manipulation supporting WebP
- FFmpeg: Can convert images including WebP
- Advantages: Scriptable, batch processing, automation friendly
Desktop Applications
- Adobe Photoshop: Native WebP support in recent versions
- GIMP: Free alternative with WebP plugin
- XnConvert: Free batch converter supporting WebP
- Advantages: Advanced editing capabilities, offline use
Future-Proofing Your Image Strategy
The Multi-Format Approach
Modern websites increasingly use a multi-format strategy:
<picture>
<!-- Next-gen format for cutting-edge browsers -->
<source srcset="image.avif" type="image/avif">
<!-- Modern format for most users -->
<source srcset="image.webp" type="image/webp">
<!-- Universal fallback -->
<source srcset="image.jpg" type="image/jpeg">
<!-- Ultimate fallback for ancient browsers -->
<img src="image.jpg" alt="Description">
</picture>
This Strategy Delivers:
- Best performance: Newest browsers get AVIF (smallest files)
- Wide compatibility: Modern browsers get WebP (small files, good support)
- Universal fallback: Older browsers get JPG (works everywhere)
- Future-proof: Easy to add new formats as they emerge
Automation Strategies
For websites with many images:
- Build-time conversion: Scripts convert images during site build (Webpack, Gulp, etc.)
- CDN automatic conversion: Upload once, CDN serves optimal format per browser
- WordPress plugins: WebP Express, ShortPixel auto-generate WebP versions
- Server-side on-the-fly: Convert and cache images as requested
Testing Your WebP Compatibility Setup
Browser Testing Checklist:
- Chrome/Edge (latest): Should serve WebP
- Firefox (latest): Should serve WebP
- Safari (latest): Should serve WebP
- iOS Safari: Should serve WebP (iOS 14+) or fallback (iOS 13-)
- Simulated old browser: Use dev tools to disable WebP, verify fallback works
How to Test:
// Chrome DevTools Console
// Check if browser supports WebP
document.createElement('canvas')
.toDataURL('image/webp')
.indexOf('data:image/webp') === 0
// Returns: true (supports WebP) or false (doesn't)
Visual Verification:
- Open browser's Network tab
- Reload page
- Check image files being loaded
- Modern browser should show
.webpfiles - Fallback should show
.jpgor.pngfiles
Conclusion: Making the Right Choice
WebP browser compatibility in 2025 is excellent - roughly 95-97% of web users can view WebP images. But "excellent" isn't "universal," and there are many contexts beyond web browsers where WebP simply won't work.
The Decision Framework:
- Can you implement fallbacks? (Website, app with version control)
- β Yes: Keep WebP, implement picture element or server-side detection
- Is this for universal sharing? (Email, social, downloads, print)
- β Yes: Convert to JPG (photos) or PNG (graphics/transparency)
- Is performance critical and you control the platform? (Modern website, PWA, app)
- β Yes: Use WebP with proper fallbacks for maximum performance
- When in doubt:
- β Convert to JPG/PNG for safety, or provide both formats
The beauty of modern web standards is that you don't have to choose between performance and compatibility. Use WebP where it shines (websites, modern apps), convert where it doesn't (email, downloads, cross-platform sharing), and implement fallbacks to get the best of both worlds.
Ready to Convert Your WebP Images?
Put this guide into practice with our free converters:
- WebP to JPG Converter - For photos and complex images
- WebP to PNG Converter - Preserve transparency and sharp graphics
- JPG to WebP Converter - Create optimized WebP files
- PNG to WebP Converter - Reduce PNG file sizes dramatically
Related Articles:
- What is WebP? Complete Format Guide
- When to Use JPG vs PNG: Complete Decision Guide
- How to Convert PNG to JPG Without Losing Quality
- How to Reduce PNG File Size